DIGITAL MARKETING EXPERT/GRAPHIC DESIGNER

Full Time Nicole Sinclair posted 4 months ago in Automobiles
  • Lagos, Nigeria View on Map
  • Post Date : November 7, 2024
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Job Description

We are seeking a dynamic and results-oriented Digital marketing expert/ Graphics designer deep understanding of execution and optimization of digital media campaigns across multiple channels to drive sales. The ideal candidate will be responsible for developing
and executing comprehensive social media strategies that drive engagement, increase brand visibility, and contribute to our overall goals.

  • Responsible for supporting and enhancing the effectiveness of digital marketing efforts through technology.
  • Create eye catching designs for social media posts, brochures, promotional materials and website graphics using design software.
  • Manage the planning, execution and optimization of digital media campaigns across multiple channels to ensure they align with goals.
  • Design logos, marketing and branding materials ensuring they meet the company’s standard.
  • Create engaging and shareable content, including text, images, and
    videos, that resonates with our audience and aligns with our SEO objectives.
  • Develop and implement work plans for digital marketing campaigns across social media channels (e.g google, ads, social media, email marketing, SEO) and, ensuring they are in line with the overall media and marketing strategy.
  • Actively engage with our followers on various social media platforms, fostering a positive and supportive community.
  • Utilize data-driven insights to design and execute targeted, personalized digital marketing campaigns that enhance customer engagement and satisfaction.
  • Continuously monitor and optimize the performance of digital campaigns, providing insights and recommendations to enhance customer engagement and drive better business outcomes.
  • Drive social media engagement and interaction by increasing followers, likes, shares, and audience engagement through organic and paid campaign.
  • Stay Up-to-Date: Keep abreast of the latest trends, best practices, and tools in social media
    and SEO.
  • Implement on page and off page SEO strategies to increase web traffic, ensuring higher rank on search engines.
  • Use analytics tools to monitor site performance, suggests improvements and implement changes based on data driven insights.

Qualification/ Experience

    • Candidates should possess a minimum of Bachelor’s degree in Marketing, Communications, or a related field.
    • Minimum 5-10 years of experience in Digital marketing, graphics design, social media management with a strong focus on
      SEO.
    • Proven track record of successfully managing social media campaigns and driving
      engagement.
    • In-depth knowledge of SEO principles and best practices.
    • Proficiency in social media platforms such as [List of platforms, e.g., Facebook, Instagram,
      Twitter, LinkedIn].
    • Experience with social media analytics tools (e.g., Google Analytics, Search Console,
      Hootsuite).
    • Knowledge of content management systems (CMS).
    • Experience with paid social media advertising platforms (e.g., Facebook Ads Manager,
      Google Ads).

Knowledge/Skills

    • Strong analytical skills and ability to interpret data.
    • Excellent written and verbal communication skills.
    • Creative and innovative thinker.
    • Ability to work independently and as part of a team

    ·         Creative thinker.

    SEO optimization

    ·         Strong analytic skill and ability to interpret data

 

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